About me…

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“My job isn’t make waves, but to ride them…”

I’m just an adventurer, who has fun exploring and discovering new paths, using Social Media as means of expression.

I was born in Alcoy, a small but precious city surrounded by mountains near Alicante (Spain)

I’m involved in Social Media for 4 years, it was in 2006 when I started experimenting with social networking sites blogs and online Marketing.

Regarding my background, I am a graduate in business and sociology for the University of Manchester. In 2008, I studied a postgrade in Marketing and e-commerce in Fundesem Business School in Alicante, 2009 I took a master degree in Marketing management focused partly on social media and Marketing/Communication 2.0, also in Fundesem Business School. After that, I was granted by my business school with a scholaship to take a Master degree extension in Marketing online and new media in the United States.

My Challenge

“Reaching the highest standards of my values and principles, through determination, commitment, imagination, freedom, choice and empowerment. Whilst, I am irreverent, thoughtful and optimistic about life and change.”

A brief summary

I work as a Marketing and Social Media freelance at blur Marketing, Community Manager and Social Media Specialist at “Yossoy Social Media Marketing” and EE.UU Representative at “Fundesem Business School”.

I have developed most of my work on the fields of music, nightlife, leisure and trends. Nowadays, I’m focused on my personal branding, e-marketing, music marketing, guerrilla marketing campaigns and social media tools.


I help and guide individuals and organizations on “going social“. That is to say, I architect and execute social media strategies in order for them to maximize their reach, build influence and harness the power of global communications building social relationships within an engagement perspective, which makes possibe empower brands developing relationships and leverage the audience – all contributing to increased loyalty and trust, in a funny bottom line.

What I also do

Strategy Marketing in events promotion, leisure and tourism marketplace historical development, positioning,  marketing plans, loyalty campaigns focused on customer satisfaction in the music and nightlife industry, analysis how external/internal factors may affect the business, Virtual Pr strategy and tactics development for businesses, traditional PR strategy and tactics. Social media consulting for different fields and promotion strategies development. Lastly I have worked in what I enjoyed the most apart from social media, developing marketing strategy and planning visibility guerrilla marketing campaigns. Last but not least, I have been involved in setting up corporate policies aimed at customer experience and satisfaction.

My Interests

Swimming, football, running, triathlon, music, reading, paddle, travel, Marketing in general, social networking, guerrilla, current affairs, economy, positioning, viral marketing, upfront marketing, cross media, social media, trends, leadership, personal & professional development and team building.

Going Deeper…

I consider myself as a Heretic player always ready to face any challenge, help others under any circumstances and someone who never, never,  never, never,  never gives up! Optimistic, loyal, determined, team-spirited, proactive and self-critical, here I stand.

Mi Vision For The Future

“Believing in what I do every day of my life, have fun, and connecting people with an exciting life full of happiness by showing them that impossible is nothing, we are free to change everything. We are free to build our own story.”

Let’s connect!

What about you? I am really looking forward to “socializing” with you. Drop me an email at isranumberone@hotmail.com and let’s connect!

Do you want to know more? Go deeper in my No-Blog!


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2 Responses to “About me…”

RSS Feed for Isra García – Human Media Beyond Social Media Comments RSS Feed

Hi Isreal,

I read your blog and I post some of your articles on mine.

I welcome you to become a fan: http://www.facebook.com/pages/REACH-MARKETING/267012672258?ref=nf


Alberto C.

thanks for the comment. Just joined the page. Best regards

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  • About Isra García

    My job simply isn't make waves but riding them!

    I help and guide individuals and organizations on ”going social“. That is to say, I architect and execute social media strategies in order for them to maximize their reach, build influence and harness the power of global communications building social relationships within an engagement perspective.
    Let's make it happens!

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